“While I was in Miami, I got tons of compliments on. shop Alison Brod, was getting praise in real life. But this one - which is still available online - is sexier and more in line with the Y2K throwback aesthetic that has boomeranged into the hearts and closets of Gen Zers.Īs the trend was catching fire online, Getreu, who does influencer marketing at p.r. The craze is reminiscent of the modest black-and-white polka-dot Zara dress that was ubiquitous in 2019. TikTok user Jada Cheyenne shows off her figure in the pink Zara dress Credit:jada.blackwell/TikTok Get this dress from Zara instead.” A litany of other influencers followed, and now the hashtag #ZaraPinkDress has 1.7 million views on the platform. She has subsequently posted four more, including one with 321,000 views that noted: “Don’t be upset if you did not get the Skims bubblegum dress. The fashion blogger Marina Rough, aka posted an unboxing video of the candy-pink number that netted 1.4 million views.

Two days after her purchase, the minimal frock, which has spaghetti straps and a cutout in the back, was splashed all over social media and became TikTok famous. “I like how it looks on you when you’re tan, and the dress fit my boobs pretty well.”īut mostly, she said, its appeal came down to cost: “It was very cheap for how nice it looked.” “I like pink satin,” Getreu, 22, told The Post. H&M vows to stop selling mohair after animal cruelty exposéĪbout two weeks ago, Miranda Getreu was shopping in Zara for an upcoming trip to Miami and spotted a pink satin dress for $59.90.

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